Choice Location Strategists demonstrated the economic and wider tourism benefits accruing to Launceston from the approval of the 145 room Gorge hotel. 

On March 4, the Tasmanian Planning Commission approved the Launceston council’s specific area plan exempting the nine storey, 39 metre high hotel from Launceston’s building height restrictions. Choice Location Strategists estimated that the $53 million development would create 300 full-time equivalent jobs over a two year construction period and directly and indirectly support 280  full-time equivalent jobs on completion. 

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